Cavan Canavan, who earned his master of business administration at the University of Michigan, conceived of his big idea while weight training. He experienced trouble keeping track of the exercises that became part of his regular routines and began seeking out a device to meet his needs. Surprised by a glaring lack of suitable instruments, he created Focus Solutions, a wearable device paired with an application that records workouts while also providing coaching services and making recommendations. Individuals simply wear the device while working out; it automatically recognizes the type of exercise and begins registering sets, repetitions, and rest periods. The device offers real-time audio and visual feedback via smartphones.
To found Focus Solutions, Canavan collaborated with another University of Michigan graduate, Grant Hughes. The pair capitalized on the many services available to entrepreneurs at the University of Michigan to create the company. One of these resources is the Entrepreneurship Clinic at the university’s law school, which connected Canavan and Hughes to complimentary legal assistance on matters related to intellectual property and corporate structure. Canavan and Hughes are now focused on raising angel funding and hope to begin selling a product this spring.
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